About Purplle




Manish Taneja, Rahul Dash, and Suyash Katyayani


Beauty and Cosmetics Website






26th August, 2011*


4+ Million/Month**


115+ Thousand USD***

About Purplle Company

An Indian multi-brand beauty boutique called Purplle sells cosmetic items. Purplle is quickly becoming popular because of its online store and an ever-expanding selection of cosmetics, fragrances, skincare, and hair care products.

It provides an online platform for needs related to beauty and well-being that highlights beauty brands and goods. After Nykaa, it is the second-highest-valued start-up in this category in India.

About Purplle.com

Purplle is an online beauty store where customers can shop for skincare products based on personal preferences, hair, skin types, and other factors. It is an online storefront with a substantial selection of cosmetics, skincare, haircare, and fragrance products.

About Purplle App

Purplle App is one of the top 3 in the Naturals Skincare space on the app. In 2011, the Purplle cosmetics brand launched as a direct-to-consumer (D2C) beauty products shop, displaying its eCommerce website and app.

About Purplle Founders

The founders of Purplle were Manish Taneja, Rahul Dash, and Suyash Katyayani. Purpple company was founded in the year 2011.

Key People of Purplle

  • Manish Taneja is the co-founder and the current CEO.
  • Rahul Dash is the other co-founder and COO.
  • Suyash Katyayani is the CTO of the company.

Manish graduated from IIT Delhi with a Bachelor’s and a Master’s in Electrical Engineering. After that, Mr. Taneja went to the CFA Institute and finished Level 3 in Finance. Manish started his career as an intern at Ittiam systems.

Rahul Dash, formerly a Senior Manager of Strategy and Business Development at the Tata Power Company, later obtained a PGDM in general management from IIM Ahmedabad.

Suyash had previously co-founded VidyaCenter, making Purplle his second venture into business. At OnMobile, Mr. Katyayani began his career as a software engineer.

Purplle Contact Information

About Purplle Headquarter

The headquarters of purplle is located in Mumbai, Maharashtra, India.

  • Purplle Headquarter Full Address: Raheja Plaza, LBS Marg, Ghatkopar West, Mumbai, Maharashtra, 400086, India.

About Purplle Contact Information

  • Purplle Head Office Phone Number:- +91 865-550-0222, 022-307-70121, 022-330-0222
  • Purplle E-mail Address:- customercare@purplle.com

About Purplle Subsidiaries

On December 18, 2021, Purplle purchased the skincare and cosmetic company “Faces Canada.” FacesCanada is the Mumbai-based marketplace for beauty products’ first significant acquisition for Purplle. The latter will continue to operate independently and grow its portfolio following the acquisition.

Purplle, the direct-to-consumer (D2C) brand estimated at $630 million, raised $60 million from Premji. Invest, the family office of Wipro founder and chairman. This investment led to the acquisition.

About Purplle Company Funding

The company has raised $294 million in total. On June 9, 2022, Purplle received a $33 million extended Series D fundraising from Blume Ventures, Kedaara Capital, and Premji Invest. South Korean firm Paramark Ventures led the deal.

The start-up’s worth surpassed $1.1 billion thanks to this new round of funding, making it an Indian unicorn firm. To date, the company has gone through over 13 fundraising rounds.

About Purplle History

The company contains over 650 brands and 300+ beauty-specific sellers.

The company is also tied with more than 6000 salons with detailed pricing for customers.

Purplle has secured his position in India’s unicorn brands. It became the 102nd company to join the unicorn in India.

With the initial investment of Rs 40 lakhs, Purplle generated Rs 40,000 in sales from friends and family in its first month.

The net sales of the company are around Rs 65 crore per month.

Purplle has 7 million monthly active users who utilize its website and app to sell more than 60,000 items from more than 1,000 businesses.

About Purplle Services

Purplle company not only limited to online market, they also provides contact information, addresses, reviews, and special offers for salons and spas in places like Delhi, Mumbai, and Gurgaon

More than 1,000 brands and 50,000 products are available on purplle in categories like cosmetics, skincare, haircare, personal care, perfumes, and grooming tools.

The company opened its first physical retail store at Phoenix Market City Kurla, Mumbai, in January 2017.

Purplle decided to tailor its consumers’ browsing experiences in late 2017.

Since real-time data mining and content serving are necessary for hyper-personalization, Purplle, which previously relied on some cloud services to achieve low-latency data mining, recognized the need to switch to a larger provider.

Purplle has partnered with 6,000 salons and provides customers with detailed price information on the platform to help them choose the best service.

There is a private cosmetic label under Purplle. The business intends to introduce skin creams, face wash, soap, and essential oils under its new skincare brand.

Benefits of using Purplle

Read about Purplle website and product benefits given below:-

  • By using Purplle, one can track all their current orders in one location at any time.
  • Provides notification whenever the products are restocked.
  • Allows customers to rate and review their products.
  • One can earn money by referring their friend to purplle and avail the money when they make their first purchase.
  • Purplle elite is an exclusive membership that offers free shipping and cash on delivery. Members receive priority service, easy refunds, and access to bonuses along the road.
  • There are two levels of Purplle membership: Elite and Elite Plus. Each of these is priced differently and offers a different set of advantages.

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*[ICANN Lookup]

**[SimilarWeb purplle.com] Retrieved 12th March, 2023

***[Siteprice purplle.comRetrieved 12th March, 2023

Note: Data given in the table at the beginning of the article are subject to change, please check the reference websites for latest value.